Frame x CiFF

NEW PERSPECTIVE AND METHODOLOGY OF PRODUCT DESIGN

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Here is the English translation of the text, maintaining a professional and refined tone suitable for a press release or brand document:

In late March 2024, renowned Dutch designer Marcel Wanders and Mao Hua, founder of Yikai Design & Bubble Gallery, were invited to attend the China International Furniture Fair (CIFF) Guangzhou, the 2nd "Design Shenzhen," and the concurrent WAD Luxury Mansion Design Summit.

During these events, Mao Hua and Marcel engaged in discussions with outstanding domestic and international designers, including Steven Yeung, Li Junpeng, Xie Liwei, Senem Cennetoglu, and MAX-Massimo Favarin. They explored topics such as design trends, commercial definitions, and sustainable development, sparking new ideas for interior and product design while presenting a profound dialogue on modern design aesthetics.

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